Executive Leadership.

Jeffrey Frieden
Chief Executive Officer and Principal

Jeff serves as the CEO of the company, and is responsible for changing the conceptualized business vision into a successful reality. With his strong entrepreneurial spirit and a remarkable talent for driving sales and marketing, Jeff has guided the company into becoming a dominant player in this specialized real estate market.

Rob Friedman
Chairman and Principal

Rob Friedman is the Chairman and a founding principal of Auction.com, LLC. Truly the visionary of this dynamic company, Rob's exceptional business instinct and experience has shown a path to success amidst some of the nation's most difficult economic times, having been intimately involved in the real estate industry for over 20 years. Rob is responsible for setting the strategic direction of the company and surveying the business landscape for growth opportunities. Rob is a qualified Auctioneer and the author of the book, The Auction Revolution.

An experienced team that truly cares about your success

Auction.com is comprised of more than 500 hard-working team members in Dallas, New York and our 65,000 square-foot headquarters in Irvine, California. Additionally, our equity partner Stone Point Capital LLC has offices in New York and Greenwich, Connecticut. Led by a seasoned executive team, our focus is on ensuring a rewarding, best-in-class experience for sellers, buyers and brokers across not only the country, but the entire world.